WANT TO FIND NEW CLIENTS? HERE’S HOW TO DO IT ONLINE!

Great business builders are fanatical about growing their companies. They spend time every day thinking about 1) how to engage new loyal clients to replace those who have vanished, and 2) where to find new clients to increase their pool of customers who will increase top line revenues.

Each year, salon owners must replace on average about 10% of their client base for various reasons, whether it’s because clients have moved out of the area, or, more painfully, have been lured away by a competitor salon. The challenge is always to find more and more clients so the salon remains viable and profitable.

It is definitely possible to find a lot of new clients online, but you have to work at it and you have to know what you’re doing. At Salon Smart, we have two workshops, created in partnership with Goldwell, that are specifically designed to show you to grow your client base – first, by engaging and retaining existing clients, and secondly by reaching a new audience online and via social media.

Ciara Lynch

Mira Madhvani

WORKSHOP 1: BUILD AND ENGAGE YOUR COMMUNITY

Ciara Lynch explains how to create an emotional connection with people online through words and pictures, the power of the two-way dialogue, and how to measure success.

WORKSHOP 2: REACH A NEW AUDIENCE

Mira Madhvani will show you how to plan your campaign, capture attention and create collaborations online that will power your business forward.

The Salon Smart workshops are just one part of a whole host of inspirational sessions that the team at Creative HEAD has put together for Salon Smart 2016, including advice from business experts, presentations from leading UK salon owners and creativity and socialising with industry stars such as Lee Stafford, Adam Reed and Marcus Allen. Click here for the full business programme.

Our aim? To deliver all the ideas, advice and fresh new thinking you need to grow your salon business in 2016.

Tickets start at £115.