Nailed it! The It List 2021 finalists announced

The It List finalists 2021 announcement banner

Every year Creative HEAD, in exclusive partnership with ghd, announces The It List, a roll-call of the best and most exciting new hairdressing talents in the UK and Ireland. It’s an amazing opportunity to celebrate the industry’s most exciting young business-builders, style-makers, hard grafters and game-changers – those setting the barbering, session styling and salon spheres on fire, and they’re all aged 30 or under!

With so much talent to choose from, we invited some of the biggest names inside the industry and beyond, including experts from hair, beauty, fashion, media and business, to take on the tough task. On 6 July, at Lock Studios in East London, high-profile names – including Syd Hayes, Mark Woolley, Samantha Cusick, Charlotte Mensah, Adam Reed, Neil Moodie – and many more – gathered to select the front-runners in six categories, from a record number of entires.

We’ll crown our 2021 winners at the Grand Final on Monday 6 September, which is set to be an unmissable night of entertainment and celebrations with stand-up genius Russell Kane as host. Taking place at the awe-inspiring Printworks London in Canary Wharf, finalists and will have the chance to mingle with hundreds of VIPs. As well as taking home a coveted It List trophy, six new stars will enjoy a year in the Creative HEAD spotlight and exclusive mentoring from ghd ambassadors.

Before revealing The It List finalists of 2021, we must take a moment to say THANK YOU to everyone who entered this year’s competition. The work was impressive, exciting and creative and we cannot wait to see what the future holds for all you stars on the ascent! Congratulations to those who have finalised; we’re looking forward to celebrating with you IRL in September! Best get planning that party outfit, pronto…

The It List 2021 – who made the cut? >

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