STUART WHITELAW #SalonSmartLive21

Having launched his brand Mesart more than eight years ago, Stuart Whitelaw now owns two cutting edge salons in Glasgow. His newest venture, Mesart GWR, launched in 2020 in the heart of the city’s chic and bustling West End, and scooped the Best New Salon trophy at the 2020 Most Wanted Awards, presented by Creative HEAD magazine.

Passionate about creating a fantastic salon experience for staff and clients alike, Stuart prides himself on having successfully built both an empowering work environment for his team as well as a luxurious escape for those fortunate enough to bag an appointment. And he leads a pretty exciting life away from the salon, too, working as a session stylist at London Fashion Weeks under major hair team leads, including Nick Irwin and Maria Kovacs. This year, you’ll also find him sharing his salon owner insights as part of the team running the L’Oréal Professionnel Products Division’s Salon Emotion course.  


Salon Smart LIVE takes place on Sunday 23 May 2021

THIS IS NOT A ZOOM
It’s a fully produced virtual event, filmed and live streamed from a London studio by the Creative HEAD team

FEEL THE BUZZ
Conversations, interviews, debates, workshops, masterclasses and more – watch, learn and be inspired!

GET INVOLVED
Chat with presenters and join the discussions, live and in real time through our chat room