If you’re a salon owner and keen to know how others get through the daily grind, then Salon Smart is for you. For 13 years this unique event, brought to you by Creative HEAD, has been an opportunity to meet, listen to and learn from salon owners who have been there, got the tee and are happy to share learnings, insights and success strategies from their business journeys. No wonder it sells out every year!

Each Salon Smart session is selected for the unique window it can provide into different areas of running a salon – whether that’s masterful use of social media, seamless direction of team or innovative progression in services or strategy. Always refreshingly candid, speakers share their personal stories and offer priceless advice to take away and implement in your own business, unearthing untapped potential.

James O’Dwyer and Sabrina Hill

Now we’re bringing Salon Smart to Dublin, and the line-up is exceptional… Sabrina Hill of Kopper, with two award-winning salons to her name and an impressive digital footprint, will be divulging how she drives her salons’ success and utilises social media as a strategic business tool… James O’Dwyer, head of education for Hugh Campbell salon’s Marbles Hair & Beauty and Melo Yelo, understands how to tap into the skillset of your team and will discuss the importance of education in keeping your business on the front foot… Meanwhile, Creative HEAD Ireland’s editor Anna Samson will shine a spotlight on some stand-out salons mastering their market.

Danielle Kennedy and Tony Heffernan

Also taking to the stage is the team at Lloyds Hair, led from the front by owners Danielle Kennedy and Tony Heffernan. Twice recipients of Creative HEAD’s Most Wanted Supreme Team award, together they have tackled hurdles, overcome them and reaped the rewards – we’ll hear from multiple members of their impressive tribe. And speaking of success stories, you don’t survive 25 years in business without a pretty hot handle on performance, and Angie, Paul and Richard Dromgoole’s four Zeba Hairdressing salons are testament to their business acumen. Hear how they’ve evolved over the decades and remained industry leaders as a result.

Paul Percival and Adam Reed

While you’re with us, prepare for a masterclass from Monica Teodoro, general manager of L’Oréal Professionnel in the UK & Ireland, as she discusses a burning business topic that should be on your radar RIGHT NOW… And don’t forget to secure a seat for our interview with Paul Percival and Adam Reed of Percy & Reed, when we’ll get the inside scoop on their two successful salons, global product line, talented team AND their independent session careers working with world-leading brands, designers, celebrities and publications. It’ll be an unmissable moment…

Casey Coleman and Richard Phillipart

And if all that wasn’t already enough, Salon Smart wouldn’t be Salon Smart without some lively panel sessions debating the hot topics impacting the hairdressing industry right now. We’ve got two lined up: The Great Debate with Dylan Bradshaw, the UK’s Richard Phillipart, owner of The Boutique Atelier, and CHAIR salons’ founder Casey Coleman (more panellists to be announced); AND Think Tank, where we tackle questions put forward by you, the audience. Joining the conversation are House of Colour’s David Campbell, Paul Davey of Davey Davey, Danielle Kennedy of Lloyds Hair and Sara Holmes of Stuart Holmes Salon – it’ll be a session brimming with beneficial advice.

Want to be privy to the expertise of these incredible experts? Then get your ticket to Salon Smart Dublin before it’s too late. Space are limited and you do not want to miss out…

Salon Smart London 2019

Salon Smart takes place on Sunday 3 November at the Radisson Blu Royal Hotel in Dublin