Inspiring speakers open day two at Salon Smart

“Two-thirds of all consumers want to be blonde,” said Nick Wood, president of Goldwell and KMS California in the UK and Ireland, as he opened Monday’s business programme. He urged salons to take a holistic approach to their blond services – refresh your consultation and techniques, create tiered blonde service menus to inspire clients and your team, and be clear on the benefits of your premium service…

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Westrow presents inspiring fashion-led evening

In a mesmerising close to day one of Salon Smart 14, delegates got to sit back and soak up an electrifying creative exposition from the Westrow Artistic Team. They were joined onstage by creative director Steve Rowbottom, who discussed Westrow’s growth over the past 30 years with Creative HEAD editor Amanda Nottage, including the launch of the new Westrow Academy in Leeds…

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Salon Smart attendees get up close and personal with delegates

Following two afternoon business sessions, guests got their glad rags on to attend a champagne reception overlooking the Thames and Big Ben. Trevor Sorbie’s Johanna Cree Brown, Boutique Hair and Beauty Spa’s Richard Phillipart, 2013 Most Wanted Business Thinker Caroline Sanderson and 3•6•5 Hair’s Ken West were all on hand to provide business advice on everything from how to get the most out of social media to managing your work/life balance…

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A bold beginning for Salon Smart 2014

A sold out Salon Smart, in association with Goldwell and KMS California, started in bullish fashion with a welcome from Creative HEAD publisher Catherine Handcock telling salon owners and managers that faster and cheaper is not the option for business growth and customer loyalty…

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